Innovation is a critical factor in the success of industrial companies, and just as important is the need to get innovative products to the

market quickly. Therefore, it is important to talk about ‘management of product development time‘ because, under this new paradigm,

companies able of ‘mastering‘ the development time will launch the product into the market just spending the planned time and resources

and at the real moment. This will give back to the company higher market share and faster market penetration. The main objective of the

project Acceleration of Innovative Ideas into the Market (AIM) is to provide the means of stimulating the creation of innovative ideas in

general, and specifically on potential product/process improvements and on problem solving. These ideas are collected throughout the

extended enterprise from people involved with the products and processes; this knowledge will be further developed into innovations in a

project-basis process.