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SERVICE STRATEGIES WITHIN THE MANUFACTURING SECTOR: BENEFITS, COSTS AND PARTNERSHIP
 
 
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Artigo ou capítulo de livro
Service strategies within the manufacturing sector: benefits, costs and partnership
Criado por Lucas Portilho Gomes ( USP ) em 09 de Março de 2015 - 16:07.
Palavras-chave: a typology of service, abstract this paper develops, and organizational intensity, as a product, companies, customer service, management, maneuvers achieved by manufacturing, on two dimensions, partnering, product services and service, service, service specificity, split into customer, strategic, strategy, tactical, this typology is based
Nó: 17016
Referência completa: Mathieu, Valérie. Service strategies within the manufacturing sector: benefits, costs and partnership. International Journal of Service Industry Management, n. 5, v. 12, p. 451 - 475, 2001.

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